It all begins with Market Research.

The #1 problem we have seen with every company we have worked with is…..they make their websites about themselves. Your website shouldn’t be about you, or how long you have been in business, or anything like that. It should be about your customer.

Your customers are going to Google and trying to solve a problem.  The websites that Google thinks will be the best solution to those problems will show up on the first page of Google.  Then once they visit that website, if your website is about how long you have been in business and not about how you can fix their problem, they will click back and go look at another website.

You literally have a couple seconds to answer their question or they will go visit a competitors website. To serve your customer in the best way possible, we use tools and services to find out the questions people are asking in the Google.