Why Value is So Important for Your Social Media Campaign What is the secret to being successful on social media? The answer is simple: delivering value. This might sound obvious to you, or perhaps it’s just obtuse and confusing. Either way, it’s undeniable and perhaps...
Top WordPress Plugins to Help You Be Heard If you want to create a brand online that will help you to reach a large audience and make yourself heard, then you need to use WordPress. There is absolutely no question that WordPress is the very best platform for blogging...
The Power of the Value Proposition If you want to promote yourself and be heard online, then you need to understand what it is that drives audiences and that generates sales and clicks. The answer to that is nearly always emotion. If you’re trying to sell to someone...
The Forgotten Power of Online Communities Back in the early days of the internet, forums and ‘message boards’ were all the rage. These were pages on websites where people could log in and post messages relating to the subject of the site and this way they could...
How to Make Your Posts Interesting There’s one big problem with a huge amount of the content on the web right now… And that’s that it’s not interesting. Unfortunately, a huge proportion of the social media posts, blog posts, articles and even videos that are on the...
How to Look More Professional as a Brand If you want to be heard online then you also need to be trusted and you need to look professional. Reaching people is only half of the battle. The problem is that a lot of the time, we see the things that businesses and...
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